AI startup branding that doesn’t look generated.
Brand identity, websites and product UI for AI companies that need to stand out from every other AI startup and look ready for enterprise buyers and investors.
- What we designBrand identity, websites, product UI, pitch decks and launch visualsSenior teamBrand, web and product
- AI workiAllo, Aurel, Orbit, Ora, Larave5 teamsBrand, web and product
- ResultsiAllo, after the new brand and website+34%Email sign-up rate
- PricesFixed scope and price, agreed before we start$3,000Brand identity
AI companies, with a face of their own.
Identities, websites and product design for AI workspaces, agent tooling, insurance claims and voice AI.
See all work →Behance →Dribbble →
“Dude Studios has an incredible ability to listen, absorb your vision, and then bring it to life in a way that feels even better than what you imagined.”
Source: client review by Gezel Nehmadi, Founder of iAllo, on Clutch.
Brand, web and product, as one system.
AI products change every month. We design a brand system that keeps up: the same idea carried through the logo, the website, the app and the deck.
Brand identity
Logo system, colour, typography and guidelines built around one ownable idea, not another gradient.
$3,000Website and landing pages
Sites that explain what the model actually does for the customer, with real product moments.
From $1,500Product UI
Chat, agents, evaluations, dashboards and settings, designed for clarity and trust.
Fixed quote or retainerPitch decks
Decks that make the market, the moat and the traction clear in a few slides.
$200 to $250 per slideLaunch visuals and motion
Key visuals, 3D renders and product motion for launch day and social.
Scoped per launchDesign retainer
A senior team on call while you ship new models and features.
From $2,990 / monthWhy most AI brands look the same, and how to avoid it.
Purple gradients, glowing orbs, neural network patterns, a sparkle icon and a headline that says “AI-powered”. Buyers have seen it hundreds of times. A brand that looks like every other AI startup makes your product feel replaceable too.
01Name the job, not the technology
Customers buy the outcome. “Close books in two days” beats “AI-powered finance platform”. Lead with the work your product takes off their plate, then explain the model.
02Own one visual idea
Pick a single idea and use it everywhere. For Ora we built the identity around one ring for focus and one spark for intelligence. For Orbit, one signal colour marks everything that is alive. One idea, used with discipline, is what people remember.
03Show the product working
Abstract visuals hide the product. Real interface moments, a short demo and before-and-after examples prove that it works and make the value concrete.
04Design for trust
Enterprise buyers ask about data, security, accuracy and control. A calm, consistent brand and clear answers on those topics do more than another bold claim.
05Make the system scale
AI companies ship fast. The brand has to work from a 16-pixel favicon to a conference stage, in light and dark product UI, without a designer touching every screen.
06Keep a human voice
If your copy sounds generated, buyers assume the product is too. Write like a person who understands the customer’s job.
AI brand checklist before you raise.
Use this before a launch, a fundraise or your first enterprise deal.
- Your headline names a customer and an outcome, not “AI-powered”.
- One visual idea runs through the logo, the website, the app and the deck.
- Real product screens appear above the fold, not stock 3D blobs.
- Security, data and accuracy questions are answered on the site.
- The logo works at 16 pixels and in a dark product UI.
- Copy sounds like a person who understands the customer’s job.
- Proof sits next to the call to action: logos, numbers or a short quote.
Does your AI brand look generated?Get a free audit from our senior team: 3 to 5 prioritized fixes with annotated screenshots, in your inbox within 48 hours. No call required.
Get my free auditFixed prices, agreed before we start.
A brand identity for an AI startup is a fixed $3,000. Websites are $1,500 for the first page and $1,000 per extra page, and a senior design retainer starts at $2,990 per month.
| Service | Price | What's included |
|---|---|---|
| Brand identity | $3,000 | Logo and logo system, colour and typography, brand guidelines. |
| Landing page | $1,500 design, $2,500 designed and built | Copy structure, UX and custom UI. Built and published in Webflow or Framer. |
| Website | $1,500 first page, then $1,000 per page | UX/UI for every page in Figma. Development is $1,000 per page in Webflow, Framer or WordPress. A 5-page site, designed and built, is $10,500. |
| Design retainer | From $2,990 per month | A senior design team on call for product, marketing and brand. Pause or cancel monthly. |
| Pitch deck | $200 to $250 per slide | Investor decks designed slide by slide, ready for your round. |
Every project includes two revision rounds. You pay 50% upfront and 50% on delivery, and scope and price are agreed before any work starts.
Free toolEstimate your budget in 30 seconds.Pick your stage and what you need. See freelancer and agency ranges next to our fixed price.Open the calculatorFrom first call to launch day.
Send us your site for a free audit, or book a 30-minute call. Within one business day you get a direction, a timeline and a fixed price.
- 01DiscoverWe study your goals, market and competitors. You get a clear creative direction before a single pixel is placed.
- 02DesignWe design the brand, pages and flows in Figma, with two rounds of revisions to get every detail right.
- 03DeliverYou receive final files and guidelines, or a live site built in Framer, Webflow or WordPress.
AI branding questions.
Do you design for AI startups?
Yes. AI is one of our core sectors. We design brand identities, websites, product UI and pitch decks for AI startups that need to stand out from every other AI company and look ready for enterprise buyers and investors.
How much does branding cost for an AI startup?
A brand identity at Dude Studios is a fixed $3,000: logo and logo system, colour and typography, and brand guidelines, with two revision rounds. Agencies typically charge $5,000 to $25,000 for a basic identity; see our pricing guide for sources.
Should we use an AI-generated logo?
AI tools are useful for exploring ideas. A brand needs more than a mark: an idea you can own, a system that scales and files your team can use. That is the part we design.
Can you design the product UI, not just the brand?
Yes. We design chat interfaces, agent and evaluation dashboards, onboarding and settings in Figma, so the product and the brand feel like one company.
How do we start?
Send us your site for a free audit or book a 30-minute call. Within one business day you get a direction, a timeline and a fixed price. Work starts when you approve the proposal and pay 50% upfront.
Do you work with US teams?
Yes. Most of our clients are US startups and our working day overlaps with US hours.
Your projectcould be next.
Tell us what you're building. We'll come back with a direction, a timeline and a fixed price.
